Rail trail patronage

The Northern Rivers Rail Trail has adopted TRAFx counters and technology on the Tweed section of the Rail Trail to collect, view and manage accurate user data. TRAFx was selected on the basis of its credibility within government agencies and their experience in parks and public lands management. There are numerous collection points along the Rail Trail and comprehensive algorithms at work to ensure the best accuracy. Additional sources of data collected, such as the Northern Rivers Rail Trail Guest Experience Survey, Google reviews, TripAdvisor reviews and qualitative feedback from Visitor Information Centres and local businesses, also support this data. New user data will be recorded monthly and it will be made available each quarter via the Northern Rivers Rail Trail website.


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